Subbed’s data-driven sports content is the most in-depth, large-scale sports coverage available today.
Using reliable and accurate sports data, Subbed can generate thousands of SEO-optimised match previews and summaries across a wide range of sports and competitions, at a fraction of the cost of traditional production methods.
How does it work?
Live sports data is processed through our custom advanced Natural Language Generation model to produce editorial copy and graphics instantly. It is not reliant on generative AI, meaning words and graphics can be tailored to your organisation’s house style. All output is pre-defined, with an active editing process throughout production – meaning that the content is accurate, consistent, and ready to publish.
See examples of our football previews
Above you can find examples of some of our output in football (soccer). We can produce content for any player, team, competition or sport for which data is available. It can also be adapted to publishers’ requirements, and produced in multiple languages.
Right now, we can provide match previews for hundreds of competitions, including:
Top flight competitions across Europe, North America, South America, and the rest of the world.
International and continental tournaments, for clubs and countries.
Lower league football in multiple countries, for example:
English men’s football, down to the eighth tier (eg Northern Premier League Division One East, or Isthmian League Division One South Central).
Women’s football to the fourth tier in England (eg FA Women's National League Division 1 North) and in the USA.
USA men’s football, to the third tier (eg MLS Next Pro).
Major European and South American countries to local league level, and covering women’s divisions.
For further information or to book in a demonstration, please contact us using the details or form below.
Contact us.
For more information, or to arrange a demonstration of of our sports content and discuss what we can do for you, get in touch.